• INCREASE SALES Through Better Prospecting
• ADVERTISE with a Limited Budget
• Improve Your WEB PRESENCE
• Improve Your Company's PUBLIC IMAGE
We're not like any other marketing
consulting company out there.
We're not just marketing consultants.
We are YOUR ENTIRE
They say there is no MAGIC in increasing sales.
Our clients know better.
Unlike a marketing consultant who tells you what to do and then expects you to implement the ideas they come up with, IdeaMagic focuses on CREATIVE, AFFORDABLE and REALISTIC IDEAS then takes those ideas to implementation. We work side by side with you every step of the way. Our comprehensive strategic marketing session can HELP YOU GET ORGANIZED with your marketing ideas, get all of your MARKETING STRATEGIES on a plan and (if needed) we can help you implement the entire marketing plan.
Your BUDGET and PERSONALITY are an integral component of getting the maximum ROI (return on investment) on your marketing objectives. We take your challenges and come up with solutions that work for you.
Rather than a marketing consultant, we prefer to call ourselves your MARKETING CHEERLEADER or your MARKETING ADVISOR. Ready to get bigger results from your marketing efforts?
CALL IdeaMagic visionary marketing TODAY!
(520) 326-7468 • Your Tucson Marketing Consulting Company
Build strong personalized public connections,
layer upon layer--like sweet baklava.
So, you want some good PR?
You gotta give it!
Give public relations? Precisely.
You may be thinking, “But I thought PR is something I’m supposed to get—not something I’m supposed to do—or give, for that matter.”
If you’re not making news to share with external PR sources in order for the media or the press to pick up on and cover your story, divert your attention to the internal workings of your own PR by building relationships in the business community.
It’s called reciprocity, folks.
Reciprocity is defined as “the practice of exchanging things with others for mutual benefit.”
You’ve got to build strong personalized public connections, layer upon layer—like sweet baklava.
And that means rouse up your courage and friendliness like.
Get involved and get connected with others whom you can be of service to. Shake some hands, engage in purposeful conversation, and make some new friends.
In order to get good PR, you must build good PR by building relationships. It’s not about showing up to pass your business cards around and hoping someone remembers you.
Please, enough of the “drive-by” business card exchange! Enough is enough.
There is a significant difference between networking and handing out business cards to building relationships and making an effort to really helping your business grow through social interacting and sharing a common educational goal to help you and your business grow by learning marketing and social media strategies.
The right kind of PR can take you far. As far as WOM (Word of Mouth) can carry. And boy oh boy, that sure can make or break a business.
How you socially interact with others depends on whether or not WOM about you is positive and propels you in the right direction. And, if you’re not consistently interacting with people, WOM can backfire on you and everyone stops talking about your business.
Building relationships creates WOM. Stop building relationships and WOM stops!
Take it from these 5 key tips adapted from Mashable’s brilliant article, “Take Your Networking to the Next Level: Build Actual Relationships.” Although the focus is on job seeking type of networking, the same strategies apply to business networking.
• Engage on LinkedIn
Not just on LinkedIn, but perhaps on other social media platforms as well. Remember why you want to connect with them in the first place and show interest in them.
• Focus on Them, Not You
Use your active listening skills and find out the most about who they are. Genuine compliments go a long way also.
• Follow-Up Without Expecting Something In Return
It takes more than one interaction to connect and discover how you can help the other person.
• Invest in Actual Time & Effort
Dale Carnegie’s book, How to Win Friends and Influence People is a highly recommended read, worth every word. Make a commitment to yourself to start new friendships.
• Quality Over Quantity
Know your connections well enough to share common interests, rather than emphasizing how many people you’re connected to.
Now, back to the baklava... There’s a reason why baklava is a “rich, sweet pastry” because much like good PR, you can think of building good relationships as the layers of friendships filled with social skills and sweetened and held together with whom you know, like, and trust.
Doesn’t this sound like the framework of some of the effective friendships found in an intense Tucson professional marketing organization you may have heard of?
See for yourself by checking out this week’s Tucson Marketing Professionals (TMP) membership drive and start building your social skills and relationships with other like-minded people who know how to get good PR.
ACTION STEP: Here’s your chance to build actual relationships as a good PR practice. Attend this week’s TMP Celebration of Life & Relationship Building Mixer at Union Public House on Thursday, September 11, 2014 (4:30p-7:00p).
Find out why Tucson Marketing Professionals is at the top of the game in social media.
This organization is now an open membership and looking for ideal members. Invite the ideal professional who you know fits the criteria.
Criteria for TMP Membership:
• High integrity
• Ethical business & life practices
• 100% follow through
• Attend 2 meetings a month
• Motivated to learn marketing & social media
• Willing to build relationships in TMP
• Celebrity Entertainment by Michael C. DeSchalit, internationally acclaimed magician, hypnotist, and motivational speaker.
RSVP REQUIRED HERE ON FACEBOOK - Cash bar!
If you're ready to advance your public relations strategy to the next level, contact MJ Jensen, your Chief Idea Officer, of IdeaMagic visionary marketing and social media. Tucson solutions for small business owners just like you. Ask about our $199 2-Hour Marketing Check-Up! Call us TODAY! (520) 326-7468